How to Get Ratings and Reviews

Hello, Freelance Friends! In today’s digital business world, ratings and reviews play an important role in enhancing the reputation and customer trust of a business. Especially if you manage a business on online platforms such as Google My Business, Play Store, or other marketplaces. This article will help you understand how to effectively obtain ratings and reviews, and how to leverage them to improve business performance.

Definition of Ratings and Reviews

A rating is a numerical score provided by customers after using the products or services you offer, usually ranging from 1 to 5 stars. Meanwhile, a review is a written testimonial that explains the customer’s experience. These two elements are crucial, as they not only reflect product quality but also influence the purchasing decisions of potential customers.

According to a survey conducted by BrightLocal, around 84% of consumers trust online reviews as much as personal recommendations. This shows that ratings and reviews significantly shape public perception of a business. With so much information available online, consumers tend to rely on feedback from other users before making purchasing decisions.

Benefits of Receiving Ratings and Reviews

Receiving good ratings and reviews provides many benefits for your freelance business, including:

• Increasing Customer Trust: Positive reviews can boost the confidence of potential customers. Before buying, they will usually check what others say about your products or services.
• Improving Business Reputation: High ratings and positive feedback make your business more appealing to new customers.
• Boosting Search Visibility: Platforms like Google tend to prioritize businesses with strong ratings and reviews, making your business easier to find.
• Identifying Weaknesses and Improvements: Customer feedback highlights strengths and weaknesses, allowing you to make necessary improvements.

According to data from the Statistics Indonesia (BPS), the trend of using online services in Indonesia continues to rise, with over 200 million internet users. This means more people rely on ratings and reviews when selecting products or services. Therefore, actively managing online reputation is crucial.

Types of Ratings and Reviews

There are various types of ratings and reviews depending on the platform. Here are some examples:

• Google Maps Ratings and Reviews: Very important for local businesses that want better visibility on Google Maps. You can use services like Google Maps Review Service.
• Play Store Ratings and Reviews: Essential for mobile apps. Freelancers can use Play Store Review Service to increase app reviews.
• Reviews on Marketplaces: Such as product reviews on Shopee or Tokopedia that strongly influence purchasing decisions.
• Reviews on Social Media: Platforms like Instagram and Facebook allow customers to leave comments and reviews, affecting public perception.

How to Get Good Ratings and Reviews

To gain positive ratings and reviews, excellent service is a must. In addition, here are some strategies:

• Ask Politely: After a transaction, ask customers to leave a review. Follow-up messages can increase review submissions by up to 30%.
• Provide Incentives: Offer discounts or small rewards in exchange for positive feedback.
• Respond to Negative Reviews: Handle complaints professionally and offer solutions to improve public perception.
• Use Social Media: Encourage customers to share their experiences on social media to build positive buzz.
• Create a Unique Customer Experience: Good experiences encourage customers to leave positive feedback, such as attractive product packaging or responsive service.

Social, Economic, and Business Context of Ratings and Reviews

Socially and economically, Indonesians increasingly rely on digital reviews for purchasing decisions. Based on BPS data, internet penetration keeps rising, enabling easier access to online feedback. According to the e-Conomy SEA 2023 report, Indonesia is the largest e-commerce market in Southeast Asia, with transactions reaching USD 53 billion last year.

Additionally, the digital business ecosystem continues to grow. Platforms such as Shopee, Tokopedia, and TikTok drive digital economic expansion, where user reviews are essential in building business reputation. Thus, effective strategies to obtain ratings and reviews are crucial in today’s market competition.

Consumers are now smarter in selecting products and services. With broad access to information, they willingly share their experiences online. A Nielsen study reported that 70% of consumers say online reviews are a major factor influencing their purchasing decisions. Therefore, ratings and reviews should not be ignored in marketing strategy.

How to Order Ratings and Reviews Services at Warung Freelancer

If you're looking to boost your business ratings and reviews, you can order services from Warung Freelancer. Simply click the WhatsApp button below and discuss your needs with our team. We will help you get quality ratings and reviews to strengthen your online business reputation.